ENGLISH 100  Academic Writing
    Welcome to First Year Writing for College Students

    This course is offered as a companion to UNIT 8 Research Project







































           

 



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WEEK SIX - SEVEN GRAMMAR
Grammar
Grammar Centre
Action Verb List
Online Quiz
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TERM PAPER 1
Ten (10) individual assignments value 10% of the course grade.

    WEEK ONE: Review a sample essay and action verb list
Action Verb List
Review this Sample Essay
    THEN write the following Essays with proper grammar and usage, essay formats, citations & evidences.

The questions in the assignment are linked to Term Paper 1 for Unit 8 Research Project.

    WEEK TWO: Research and Essay Writing     {450 Words}

    Describe the products or services your business will provide. What are your core products or services? What
    are your specialties? Be specific. How is your product and/or service different from that of your competitors?
    What makes it unique? Why would a customer choose you over someone else? Be evaluative.


    WEEK THREE: Research and Essay Writing      {450 Words}

    Evaluate the characteristics of your customers and provide a detailed description. Who is your PRIMARY
    market? Who will you actively go after? Who is your SECONDARY market? Describe the industry your
    business will operate in. For example, a Rock Climbing Wall is in the Recreation & Leisure Industry. Include
    annual sales (are they increasing, decreasing or staying constant?), number and size of companies.  
    How often, and in what quantity, will your customers purchase your product and/or service? Are there any
    trends? Based on your interviews or surveys, get specific numbers. What logical assumptions can you make?


    WEEK FOUR: Research and Essay Writing  {450 Words}

    Marketing Mix is a mixture of several ideas and plans followed by a marketing representative to promote a
    particular product or brand. Several concepts and ideas combined together to formulate final strategies
    helpful in making a brand popular amongst the masses form marketing mix.
    Source:http://www.managementstudyguide.com/marketing-mix.htm

    The elements of marketing mix are often called the 7P’s of marketing.  Show how the Elements of Marketing
    Mix will be applied.


    WEEK FIVE:

Report Writing  {450 Words}   uploading......
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COURSE ASSESSMENTS

Midterm Examination.  Open Book.  Research Essay. Problem solving case format.          
Term Paper 1:  Mix of 10 writing assignments: essays, summaries, report & letter writing, CV & letter writing.
Group Assignment. Management Question: Problem Solving Case Study    750 Words   
Final Examination: Mix of Summary, Business Letter Writing, and Essay.    1000 Words. Three Hours.

    IMPORTANT DATES AND DEADLINES
Examination Dates, Examination Fees Deadlines, Project Due Dates and Refund Deadline
English Grammar
This unit provides basic skills
English Grammar lessons will provide
the structural rules for composition of
clauses, phrases, and words.